Netflix Grapples With Digital-Ad Squeeze Amid Widening Glut of Streaming Commercials
Netflix blazed a path in the streaming era that many of its media rivals have tried to follow.
Variety reports: Netflix blazed a path in the streaming era that many of its media rivals have tried to follow.
As it has tried to navigate Madison Avenue, however, the company has found bumps in the road.
This entertainment story centres on the United States. Names and organisations mentioned in the coverage include Netflix Grapples With Digital-Ad, Squeeze Amid Widening Glut and Streaming Commercials.
Why it matters
Stories from the arts and entertainment world often reflect wider cultural conversations.
Key details
- Location
- United States · Americas
- Reported by
- Variety
- First reported
- Key names
- Netflix Grapples With Digital-Ad, Squeeze Amid Widening Glut, Streaming Commercials, Madison Avenue
- Section
- Entertainment
Sources
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