Salesforce goes back to the M&A well to fortify a weaker business. Why it's a smart move
The enterprise software giant's planned acquisition of Braze will beef up its marketing business and avoids diluting shareholders in the process.
According to CNBC, the enterprise software giant's planned acquisition of Braze will beef up its marketing business and avoids diluting shareholders in the process.
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Key details
- Location
- United States · Americas
- Reported by
- CNBC
- First reported
- Key names
- Braze
- Section
- Business
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