Vurt wants you to look at vertical videos as a genre of their own
From Disney Plus to HBO Max, almost every major established streaming service is experimenting with ways to get into vertical content.
The Verge reports: From Disney Plus to HBO Max, almost every major established streaming service is experimenting with ways to get into vertical content.
It's clear that these companies see video-focused social media platforms like TikTok and Instagram as existential threats. In this arms race for viewers' attention, it has often felt like everyone is trying to find.
This entertainment story centres on the United States. Names and organisations mentioned in the coverage include Disney Plus, HBO Max and TikTok.
Why it matters
Stories from the arts and entertainment world often reflect wider cultural conversations.
Key details
- Location
- United States · Americas
- Reported by
- The Verge
- First reported
- Key names
- Disney Plus, HBO Max, TikTok, Instagram
- Section
- Entertainment
Sources
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