CBS news chief downplays 60 Minutes rating dip at industry conference
CBS News editor-in-chief Bari Weiss addressed the network’s recent ratings challenges for the first time publicly, saying the viewership decline of the…
CBS News editor-in-chief Bari Weiss addressed the network’s recent ratings challenges for the first time publicly, saying the viewership decline of the Sunday show 60 Minutes was not her top priority. Speaking at a conference organized by the tech publication the Information on Wednesday, Weiss emphasized that focusing on exact audience numbers would hinder her ability to build the news operation. “I could never build anything if I were focused on the precise number of people that happen to tune in to the second feature on 60 Minutes on a given Sunday,” she told attendees.
The remarks came amid reports that the flagship program has seen weakened ratings during Weiss’s year‑long tenure. The Guardian noted that the news organization did not offer press credentials for the event, limiting external coverage of the discussion. Weiss’s comments suggest a strategic shift away from immediate ratings metrics toward broader development goals for CBS News.
Why it matters
The statement signals a possible change in how CBS prioritizes its flagship program’s performance, which could influence future programming and advertising strategies.
Key details
- Location
- United Kingdom · Europe
- Reported by
- The Guardian
- First reported
- Key names
- Minutes, Bari Weiss, Embattled CBS, CBS News
- Section
- Business
- Figure cited
- “I could never build anything if I were focused on the precise number of people that happen to tune in to the second feature on 60 Minutes on a given Sunday,” she said at an industry conference on… (The Guardian)
Sources
This is an independent summary. Read the full, original reporting from the publisher:
Read the full story at The GuardianSpotted an error? Request a correction · How this summary was produced
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