Instagram Is Testing Ability to Share Videos up to 90 Minutes Long and Launches on Apple TV — but Unlike YouTube, It’s Still Not Going to Pay Creators
Meta’s Instagram is trying to make itself a place for longer-form entertainment content from digital creators, including testing out video lengths of up to…
Variety reports: Meta’s Instagram is trying to make itself a place for longer-form entertainment content from digital creators, including testing out video lengths of up to 90 minutes and letting users watch Reels and more on Apple TV.
The moves are meant to position Instagram as a bigger potential competitor to YouTube.
This technology story centres on the United States. Names and organisations mentioned in the coverage include Instagram Is Testing Ability, Apple TV and Unlike YouTube.
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Key details
- Location
- United States · Americas
- Reported by
- Variety
- First reported
- Key names
- Instagram Is Testing Ability, Apple TV, Unlike YouTube, Share Videos
- Section
- Technology
Sources
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